What Every Business Should Measure There is no doubt that SaaS plays an important role in growing businesses. With so many companies relying on SaaS models to do business. it’s crucial to understand SaaS metrics so you know how to measure success. Here are a few key areas of SaaS that every business should measure: Customer Churn: The amount of business you have lost within a certain period. Customer Engagement Score: The value of a customer based on their engagement level with your business.
Customer Lifetime Value: The amount of money a customer will spend Cameroon Email List during their lifetime of engagement with your company. Customer Acquisition Cost: How much money must be spent on acquiring a new customer that brings value to the business. Qualified Marketing Traffic: The amount of traffic coming to your website that doesn’t include returning customers. Lead to Customer Rate: into paying customers over a period of time. Key Statistics Shaping the Future of SaaS There are a few statistics that are helping to shape the future of SaaS.
These SaaS metrics and statistics drive growth and change for the future and can be used to understand the value of SaaS. As mentioned above. the SaaS industry is currently worth over $195 billion and growing. with some predictions saying that SaaS will be worth $908 billion by 2030. That means that now is the time to get involved in SaaS. Being a part of SaaS early on can help you expand and grow exponentially in the future.
|